Business

Maximizing Digital Performance: A Guide on Web Analytics and Google Analytics

In today’s digital era, understanding user behavior on your website is crucial for the success of your business. Web analytics, especially through tools like Google Analytics, has become an integral part of any digital marketing strategy. This blog delves into how web analytics and Google Analytics can help you make informed decisions to optimize your […]

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Succeeding in Business: Culture and Leadership in the Hispanic Community

In an increasingly competitive business world, small ventures face the constant challenge of standing out while maintaining a solid foundation that allows them to grow and prosper. Organizational culture and leadership emerge as fundamental pillars in this effort, especially within the Hispanic community of Ontario. This blog delves into how to build a positive organizational

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Entrepreneur’s Guide: How to Create a Business Model with the Canvas Methodology

Being an entrepreneur is exciting, but it can also be challenging. One of the biggest challenges is developing a solid business model that is viable and appealing to customers and investors. Fortunately, there is a powerful tool that can simplify this process: the Canvas Methodology. In this article, we will explore how entrepreneurs can use

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Building Bridges: YLAI and Beyond for ITA’s Experience

Dive into the transformative journey of young leaders under the esteemed YLAI program by the U.S. Department of State. Discover how this program cultivates entrepreneurial visionaries from across the Americas and Caribbean, fostering exceptional leadership through networking and intensive training. Learn about the personal experiences from ITA’s successful leadership, the creation of impactful initiatives like

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Lyft shares rocket 62 per cent over a typo in the company’s earnings release

Lyft shares jumped 62 per cent after the closing bell Tuesday thanks in part to a typo in the ride-hailing company’s earnings release that appears to have sent investors’ auto-trading algorithms — or “bots” — into a buying frenzy. Lyft’s fourth-quarter report initially forecast that an important profit metric was expected to climb by 500

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Makers of COVID-19 protective equipment seek over $5 billion in damages from Ottawa

Canadian manufacturers of masks and other equipment for protecting against COVID-19 are seeking more than $5 billion in damages from the federal government, saying Ottawa misled them about buying and helping sell their products. In a statement of claim filed in Federal Court, the companies and their industry association allege the government made “negligent misrepresentations”

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